Now I enjoy reading Isabel Swift's blog. I have done ever since I first discovered on e-harlequin when she first started. I read her blog on iBoAS and did not think anything of it. Another Mira author that I would haveto remember to check out at some point. New book out, that sort of thing.
I had not realised it was a v classy response to an indiscrete interview. This I discovered when I read MJ Rose's marketing blog -- a blog well worth reading for its advice on marketing.
Personally I do not agree with what Anne Stuart did. It is never ever good business to rubbish your publishers -- past or present. Isabel's post shows why I hold her in such high esteem. Anyway, Anne Stuart made the best seller list after 32 years in the business and making some highly dubious business decisions (and I believe made it BEFORE the interview condemning MIRA was posted)..
My big takeaway is NEVER EVER post something when you are angry or upset about things. You never know what is around the corner.
Equally learn as much as you can about how publishing works. Initial print runs don't matter as much as sell-through and reprints. You want your book to have LEGS!
It does bother me though that some authors think selling books is not like selling chewing gum, corn flakes or other consumer products. The laws of marketing (like the forces of nature) stay the same whatever product you choose. Books are not like selling grain, computer chips, oil or other interchangeable commodities. There again, it is probably my econ background showing. I find numbers, sale-through ratios fascinating stuff. I like to know what makes a business tick.
PR and marketing is great fun. And as I have in no way, shape or form mastered it, a source of endless fascination. BUT I also have a wip to complete before Christmas and am at a rather exciting bit...